Archive for the ‘Customer Loyalty’ Category

Buy On Behalf Of Your Customers

March 3rd, 2011
Steven Howard

Lest We Forget For Whom We Work Albert Heijn, who turned his family's grocery chain into the international conglomerate retailer Ahold Group, passed away at age 83 in January. He had a great motto, which more retailers and distributors should practice: "You don't sell on behalf of your suppliers, you buy on behalf of your customers. I want my customers to feel fun, convenience and trust." What a great philosophy. No wonder his …

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